NIGERIANS IN SOUTH AFRICA CRAVE FOR DSTV’S WEST AFRICAN BOUQUET

NIGERIANS IN SOUTH AFRICA CRAVE FOR DSTV’S WEST AFRICAN BOUQUET

Many Nigerians in South Africa have been clamoring to have some DStv channels that will air contents that are seen back home.

They seek to see Africa Magic Yoruba, Africa Magic Hausa, Africa Magic Igbo and other local channels to tame their entertainment nostalgia.

The appetite for home-brewed TV content by Nigerians has forced many of them to bring in decoders from home to watch in South Africa.

The National Association of Yoruba Descendants in South Africa (NAYDSA) claimed to have written to Africa Magic a few years ago and got no positive response.

Some of them have phoned, emailed and written to the office of Better Africa Communications and Consulting (BACC) in Randburg because BACC produces a flagship Yoruba show – Agogo Ayo.

The gap is being currently filled by some smart businessmen who have opened outlets in Yeovil to sell Nigerian decoders.

A Nigerian lad speaking from Germany confirmed that he could not live without the indigenous TV content, hence he got himself a DStv decoder from Nigeria to watch in Germany.

The trend is growing and becoming popular in other African countries, Europe and America.

Some are asking DStv to explain why they stopped showing Yoruba movies in South Africa on weekends, which they saw as a great opportunity to relish indigenous TV content.

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Femi Oshin
Femi Oshin 188 posts

Femi Oshin is a publisher at Nigeriansinsouthafrica.ca.za and Producer /Presenter of Agogo Ayo on Africa Magic Yoruba.

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